We’re currently hard at work on Prime. You can sign up to receive an invite the moment it’s available. In the meantime, we wanted to take some time to share more specifics about what we’re working on and why.
The current state of healthcare:
- None of us know where our health data, like our medical records, are or who controls it or what it really says.
- Letting people know what happens at the doctor is a huge pain. We have to call close family members, email extended family members, keep friends in the know on Facebook, in coffee shops, at work… it may seem trivial but it quickly becomes too much. It prevents focusing on what’s most important: our health. This is particularly awful for people who have to visit doctors regularly.
- Since the burden of sharing is so high, keeping up on the health of our loved ones is like a bad game of telephone. We’re doing chores when we should be supporting each other.
The future of healthcare:
- Full visibility into our own medical records. We will own our data.
- Easily able to move our health data between systems
- Comfortably share health data with our loved ones
This is a big change, so big some people doubt it will happen. Not only do we believe it will happen, we believe it is inevitable. So we are leaning in as hard as we can to improve the status quo.
What’s going to enable all this? A few trends:
Technology has matured
Smartphones are the future of medicine. Forward-thinking medical professionals recognize this. We now have pocket-size devices powerful enough to measure glucose levels, give us feedback on our nutrition and physical activity, and even control physical objects with our thoughts. There’s no longer a technological reason why this same type of innovation shouldn’t extend to the rest of our health.
Ten years ago, obtaining a digital copy of your medical record was unheard of. Today, that is no longer a problem thanks to the proliferation of electronic medical records tools. But getting it in human-readable format is. We’re going to change that.
Standards have matured
Transferring your medical record has been even worse than simply obtaining it. Technology advances at an exponentially increasing rate — health institutions can’t keep up. When you request a transfer from one doctor to another, most offices still manually collect your records into one physical file and fax it. Not only is this outdated and unnecessary, it’s expensive and wasteful.
With the advent of consumer-focused initiatives the future of healthcare many have imagined is finally on the horizon. Meaningful Use Stage 2 gives more power to consumers by requiring health professionals to readily make their records not only available but transmittable. And Blue Button+ is standardizing how the data is transferred, meaning everyone is finally speaking the same language. This also guarantees consumers a human-readable format of their record. We’re building Prime on many of these projects and frameworks into the simplest possible process for people to always have their health, and the health of their loved ones, a tap away.
Our behaviors have matured
People have long wanted to own their health data. We’ve been sharing updates about our health in various capacities since the dawn of time.
Partners want to be there for their pregnant wives.
Caregivers want to be there for their ill loved ones.
We all want to make sure those we care about are always in the know.
Prime will make sure you’re never in the dark about your health, or the health of your loved ones, again.
The future of healthcare looks like a lot of things. It looks like people owning their own health data and easily sharing it with doctors, family, and friends.
Most importantly, though, it looks like being able to focus on what matters most: our bodies, our health, and our loved ones. That is what we’re building.